Hey guys! For this question, I tried breaking it down to further small problems. So when do the user customize the product? Do they even consider customizing the product ? Why would they customize the product and stay signed up for monthly subscription? So I went on my journey to explore these questions. Come join me .. I did not wanted to hinder the user's shopping experience by asking if they want to customize . So after then select a product and move on checkout page, they get an option to add a gift if they want. I added 2 buttons, one to depict the quantity of gift is 0, this way they don't get tensed after seeing a gift in their cart. Second I added a button to customize it. On the customize page, the user has limited options to choose from. I made a screen listing the pros of having a loyalty card. This wat the user knows what to expect and incentivized them to return and buy again. A clear CTA is provided for user to complete each action. I have made use of common icons in my designs, so that the audience recognize them instantly, helping with navigation and tasks. The colors used, pass the accessibility criteria of WCAG.

So for this problem I first tried to find if we had any such applications that offer the same or some kind of similar type of solutions. I found "Instagram", "Distrokid","Spotify" and a few more had similar solutions to the problem. I then studied what do they offer and how could I incorporate the feature into my version. Navigation was one of the point that came up which made it hard to understand for the user and I solved that with sliding UI so that it is clearly visible that we are checking stats of which track. Having a sort button also ease the process of navigation for the user. Hope you guys like it, eager to know your thoughts about it.

I tried to make it captivating and still being clear about what we offer.