We all might have once skipped the customer review pop-up to save our time. However through a survey I found that people are more likely to answer 'on the spot' in the physical world. How do we imitate that on an app? 1. The current review process redirects the user to another platform to take their review. Users find such tasks time taking hence they don't want to waste their time by getting redirected to another platform and loosing a flow of their app usage. Solution: Give option of giving the testimonial 'on the spot' i.e. providing medium of testimonial and ending this process on the same screen. 2. Users don't have any motivation to take such efforts. Solution: In app reward points or any other redeemable reward 3. Users don't want to learn the process of using a new testimonial giving feature like Video testimonial. Solution: Introductory walkthrough of features + Screen layout similar to popular video recording platforms This way the business would be able to get better user retention for giving testimonials and new customers would also get attracted by recent reviews. Let me know your thoughts on this design :)
We all might have once skipped the customer review pop-up to save our time. However through a survey I found that people are more likely to answer 'on the spot' in the physical world. How do we imitate that on an app? 1. The current review process redirects the user to another platform to take their review. Users find such tasks time taking hence they don't want to waste their time by getting redirected to another platform and loosing a flow of their app usage. Solution: Give option of giving the testimonial 'on the spot' i.e. providing medium of testimonial and ending this process on the same screen. 2. Users don't have any motivation to take such efforts. Solution: In app reward points or any other redeemable reward 3. Users don't want to learn the process of using a new testimonial giving feature like Video testimonial. Solution: Introductory walkthrough of features + Screen layout similar to popular video recording platforms This way the business would be able to get better user retention for giving testimonials and new customers would also get attracted by recent reviews. Let me know your thoughts on this design :)

Feedback (3)
Your design is easy to use and simple although not everyone will be confident enough to directly record video and post
This is a good idea. But I think, if user choose images/videos to upload it from their gallery or albums, they will be more careful in taking pictures and videos, users will trust more about the product
Simple and elegant ! I like your ideation process.